"The folks at Rockstar Games intended to create a powerful single-player experience and a story-driven experience. GTA Online is a hugely successful property for Rockstar and Take-Two Interactive, with the games' revenue up 28% year over year.ĭuring an earnings call earlier this week, Take-Two's CEO Strauss Zelnick explained that the plan for GTA 5 and Online was to always release as a single-player game and then add multiplayer later, which is what they did.
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